, Inc. (NYSE:CRM) Teams Up With Slack In Product Partnership, Inc. (NYSE:CRM) has announced a partnership with Slack, the popular workplace chat tool.

Story continues below

The announcement comes just one week ahead of the annual Salesforce conference that will be held in San Francisco. Slack made an announcement on Tuesday, revealing that the partnership will allow users to connect the Slack chat tool with Salesforce’s software. Combining the software will allow users to seamlessly change between software. Slack also stated that the partnership will allow users to search their Salesforce data via Slack. It will also provide an opportunity for users to create Slack conversation channels that are related to specific products at Salesforce.

Slack is the latest company to get on board the partnership train with Salesforce. The latter has also previously teamed up with, Inc. (NASDAQ:AMZN), Microsoft Corporation (NASDAQ:MSFT) and Cisco Systems, Inc. (NASDAQ:CSCO) among others. The partnership with Salesforce highlights how appealing and significant Slack has turned out to be despite the fact that it is a very recent startup that was formed in 2014. Salesforce has integrated its software with very few firms and now Slack is pleased to be part of the team.

“We’re always looking to help companies better communicate and collaborate around sales, marketing and customer service,” stated Salesforce Executive Vice President of strategic product alliances, Ryan Aytay.

Salesforce was initially planning to launch its own messaging service but it changed its plans so that it can focus its attention on platforms that have already amassed an audience. The integration is thus expected to lead more customers on Slack to sign up to Salesforce.

Salesforce stock closed the recent trading session at $70.05, down by $0.14 or 0.20% compared to the closing price in the previous trading session. The company had a trading volume of 8.18 million shares.

An ad to help with our costs