TD Ameritrade Holding Corp (NASDAQ:AMTD) Takes Advantage Of Facebook, Inc (NASDAQ:FB) Messenger In Trading Stocks

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TD Ameritrade Holding Corp (NASDAQ:AMTD) Takes Advantage Of Facebook, Inc (NASDAQ:FB) Messenger In Trading Stocks

The stock of Facebook, Inc (NASDAQ:FB) closed at $171.27 losing 2.12% in yesterday’s trading session. TD Ameritrade Holding Corp (NASDAQ:AMTD) customers are now able to leverage on Facebook Messenger services to trade equities as well as exchange traded funds. That was indicated by a statement made by the company on Monday. Clients will be enabled to access quarterly performance video statements, make deposits and receive weekly alerts that rehash market moves.

The director of emerging technologies and innovation at TD Ameritrade, Sunayna Tuteja, opined, “The notion of investing and trading can often seem daunting, it can seem complex. So what we wanted to do with this experience is say, let’s break down the barriers and build an experience that is conversational.”

The partnership between the two business giants was struck in August. The passage of time is witnessing quite a large number of consumers spend a lot of time on the new and diverse interfaces. The goal is to keep families, friends and brands connected. The fact that they are spending a lot of time on the platform is a great opportunity for the company to intervene and give them the ability to rank higher on top of the market and their own portfolios.

One of the officials working for Facebook in a recent interview outlined that Facebook Messenger’s services were being received pretty well by customers around the globe. It has transformed lives in a significant way by simplifying operations. It is also helping enhance business across the globe and the company is confident that in the near future it will be able to woo more customers to its services by further enhancements.

The spokesperson of TD Ameritrade Holding Corp (NASDAQ:AMTD) said that they were happy about their collaboration with Facebook. According to him, they were headed to the right direction considering the positive changes they have been witnessing since they started their co-operation with the social media giant.