Kevin Sherman, Chief Executive Officer and Director of True Drinks Holdings, Inc. (the “Company”) today sent a letter to the Company’s shareholders to provide an update on the Company’s operations and plans for the remainder of the 2017 fiscal year (the “CEO Letter”).A copy of the CEO Letter is attached to this Current Report on Form 8-K as Exhibit 99.1.

In accordance with General Instruction B.2 for Form 8-K, the information in this Form 8-K, including Exhibit 99.1, shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as expressly set forth by specific reference in such filing.

Item 9.01 Financial Statements and Exhibits.

See Exhibit Index.

Disclaimer.

This Current Report on Form 8-K and the exhibit(s) attached hereto may contain, among other things, certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including, without limitation, (i) statements with respect to the Company’s plans, objectives, expectations and intentions; and (ii) other statements identified by words such as “may”, “could”, “would”, “should”, “believes”, “expects”, “anticipates”, “estimates”, “intends”, “plans” or similar expressions. These statements are based upon the current beliefs and expectations of the Company’s management and are subject to significant risks and uncertainties.

About TRUE DRINKS HOLDINGS, INC. (OTCMKTS:BAZI)

True Drinks Holdings, Inc. is the holding company for True Drinks, Inc., which creates and commercializes all-natural, vitamin-enhanced drinks. The Company is engaged in the development, marketing, sale and distribution of its product, AquaBall Naturally Flavored Water, a vitamin-enhanced, naturally flavored water drink packaged in the Company’s stacking spherical bottles. AquaBall Naturally Flavored Water is a flavored water beverage, which contains vitamins B3, B5, B6, B12 and C. AquaBall is sweetened with stevia, an all-natural sweetener, allowing the AquaBall to provide a zero-sugar and zero-calorie alternative. Bazi All Natural Energy is a liquid nutritional drink, with over eight different fruits, including the Chinese jujube and approximately seven other superfruits and vitamins. Its e-commerce platform allows its consumers to purchase AquaBall Naturally Flavored Water and Bazi Energy Shot through its Webpages, www.aquaballdrink.com and www.drinkbazi.com.

TRUE DRINKS HOLDINGS, INC. (OTCMKTS:BAZI) Recent Trading Information

TRUE DRINKS HOLDINGS, INC. (OTCMKTS:BAZI) closed its last trading session 00.00 at 2.20 with shares trading hands.