ROCKY BRANDS, INC. (NASDAQ:RCKY) Files An 8-K Results of Operations and Financial Condition

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ROCKY BRANDS, INC. (NASDAQ:RCKY) Files An 8-K Results of Operations and Financial Condition

Item 2.02 Results of Operations and Financial Condition.

On February 16, 2017, Rocky Brands, Inc. (the Company) issued a
press release entitled Rocky Brands, Inc. Announces Fourth
Quarter and Fiscal 2016 Results regarding its consolidated
financial results for the quarter and year ended December 31,
2016. A copy of the Companys press release is furnished as
Exhibit 99 to this Form 8-K and is incorporated herein by
reference.

The information in this Form 8-K and accompanying press release
is being furnished under Item 2.02 and shall not be deemed to be
filed for the purposes of Section 18 of the Securities Exchange
Act of 1934 (the Exchange Act), or otherwise subject to the
liabilities of such section, nor shall such information be deemed
incorporated by reference in any filing under the Securities Act
of 1933 or the Exchange Act, except as shall be expressly set
forth by specific reference in such a filing.

The information contained or incorporated by reference in this
Form 8-K contains certain forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Exchange Act, which are intended to be
covered by the safe harbors created thereby. Those statements
include, but may not be limited to, all statements regarding
intent, beliefs, expectations, projections, forecasts, and plans
of the Company and its management. These forward-looking
statements involve numerous risks and uncertainties, including,
without limitation, the various risks inherent in the Companys
business as set forth in periodic reports filed with the
Securities and Exchange Commission, including the Companys annual
report on Form 10-K for the year ended December 31, 2015 (filed
March 3, 2016) and quarterly reports on Form 10-Q for the periods
ended March 31, 2016 (filed April 29, 2016), June 30, 2016 (filed
July 28, 2016), and September 30, 2016 (filed October 28, 2016).
One or more of these factors have affected historical results,
and could in the future affect the Companys businesses and
financial results in future periods and could cause actual
results to differ materially from plans and projections.
Therefore, there can be no assurance that the forward-looking
statements contained or incorporated by reference in this Form
8-K will prove to be accurate. In light of the significant
uncertainties inherent in the forward-looking statements included
or incorporated by reference herein, the Company, or any other
person should not regard the inclusion of such information as a
representation that the objectives and plans of the Company will
be achieved. All forward-looking statements contained or
incorporated by reference in this Form 8-K are based on
information presently available to the management of the Company.
The Company assumes no obligation to update any forward-looking
statements.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits.
Exhibit No. Description
99* Press Release, dated February 16, 2017, entitled Rocky
Brands, Inc. Announces Fourth Quarter and Fiscal 2016
Results.
* Such press release is being furnished (not filed) under Item
2.02 of this Current Report on Form 8-K.


About ROCKY BRANDS, INC. (NASDAQ:RCKY)

Rocky Brands, Inc. is a designer, manufacturer and marketer of footwear and apparel marketed under a portfolio of brand names, including Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation and the licensed brand Michelin. The Company operates its business through three segments: wholesale, retail and military. In its wholesale segment, the Company distributes its products through a range of distribution channels representing over 10,000 retail store locations in the United States and Canada, as well as in other international markets. Its wholesale channels vary by product line and include sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, catalogs, mass merchants and uniform stores. In its retail segment, the Company sells its products directly to consumers through its consumer and business direct Websites and its Rocky outlet store. In its military segment, the Company sells footwear under the Rocky label to the United States military.

ROCKY BRANDS, INC. (NASDAQ:RCKY) Recent Trading Information

ROCKY BRANDS, INC. (NASDAQ:RCKY) closed its last trading session down -0.05 at 11.05 with 6,649 shares trading hands.