The website is designed for U.S. consumers who are interested in purchasing anti-aging products infused with the benefits of cannabidiol (CBD), the company said in a statement.
“The launch of our e-commerce website for ARLO CBD Beauty products aligns with our Company’s strategic vision for growth, expansion and revenue generation, Ovation Chief Operating Officer Doreen McMorran stated.
“Our products evolved differently than conventional topical cannabis products. Our product development actually started over 20 years ago with the invention of a highly effective skin delivery technology that is unique in the industry,” McMorran added.
Ovation is planning to launch a pipeline of additional skincare products later this year, including its health and wellness line Invibe MD.
The company also plans to seek expanded patent protection for its products as well as develop new unique products for the U.S., Canada, and global markets.
Ovation is also in talks with potential global partners for possible licensing opportunities and joint ventures.