Denver, Colorado-based cannabis producer and retailer ONE Cannabis announced the addition of three new members to its senior leadership team.

The company named Frank Knuettel as chief financial officer, Kacy Sindel as director of operations, cultivation and Jayne Levy as director of communications.

The new hires, plus more than three dozen employees the company expects to hire within the next six months across the corporate and store level, will increase the employee count to more than 100 by year-end, ONE Cannabis said in a statement.

“ONE Cannabis is experiencing a breakout year,” Christian Hageseth, CEO and chairman of ONE Cannabis stated. “With the transformational growth we are expecting in 2019, we’re bringing on experienced professionals that can keep up with that pace and have proven track records of success. These most recent hires exemplify the quality of professionals that will allow ONE Cannabis to stand apart in an increasingly crowded, rapidly-expanding and competitive industry.”

New CFO

In naming Knuettel to lead the finance department, Hageseth noted that the company will rely “on Frank’s extensive finance background and experience as CFO for multiple public companies to help us redefine the retail experience for cannabis users.”

Prior to joining ONE Cannabis, Knuettel served in various roles for MJardin Group (OTC: MJARF), most recently as chief strategy officer, and previously as CFO, where he managed the company’s public listing on the Canadian Securities Exchange and helped orchestrate the acquisition of GrowForce.

Prior to MJardin, Knuettel was CFO at several public companies, including Aqua Metals (NASDAQ: AQMS) and Marathon Patent Group (NASDAQ: MARA).

Before that, Knuettel served as the CFO of IP Commerce, a SaaS-based electronic payment platform. Additionally, he has held numerous board positions, at both public companies and non-profit institutions.

Director of Operations of Cultivation

In his role as director of operations of cultivation, Sindel will be responsible for overseeing the operational buildout of ONE Cannabis’ cultivation and processing facilities as well as implementing enhanced data processes to increase and streamline the company’s production capabilities.

Sindel has over two decades of manufacturing and production experience including five years working in the cannabis industry. In his 22 years at Designers Choice Cabinetry, he helped grow the business nine-fold, from $2 million to $18 million in annual revenue.

His cannabis experience started with Maggie’s Farm in Colorado, where he overhauled their pen and paper operation into a fluid, electronic data-capture model – streamlining the process from harvest to store. He will be tasked with forging strategic relationships with cultivation partners across North America.

Director of Communications

Levy joins ONE Cannabis as director of communications.

Prior to joining the company, Levy founded Pink Tree Creative, where she led public relations efforts for ONE Cannabis over the past 18 months, spearheading communications surrounding the company’s franchise opportunities.

Prior to launching Pink Tree Creative, Levy spent nearly a decade working in franchise-focused communications where she executed PR efforts for more than 70 companies across 20 different industries.