On March 14, 2018, Insignia Systems, Inc. (the “Company”) issued a press release announcing the Company’s fourth quarter and full year 2017 financial results for the reporting period ended December 31, 2017.

A copy of the Company’s press release is furnished as Exhibit 99.1 attached hereto and is incorporated in this Current Report as if fully set forth herein.

The information contained in this Current Report is furnished and not deemed to be filed for purposes of Section18 of the Securities and Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section. The information in this Current Report shall not be incorporated by reference into any filing or other document to the Securities Act of 1933, as amended, except as shall be expressly set forth by specific reference in such filing or document.

INSIGNIA SYSTEMS INC/MN Exhibit
EX-99.1 2 a2018_0313exh991.htm EXHIBIT 99.1 Blueprint   EXHIBIT 99.1     Contact:   Insignia Systems,…
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About Insignia Systems, Inc. (NASDAQ:ISIG)

Insignia Systems, Inc. (Insignia) is a developer and marketer of in-store products, programs and services for consumer goods manufacturers and retail partners drive sales at the point of purchase. The Company’s products include the Insignia Point-of-Purchase Services (POPS) in-store marketing program, thermal sign card supplies for the Company’s Impulse Retail System, laser printable cardstock and label supplies, and The Like Machine. Its POPS program is an account-specific, shelf-edge advertising and promotion tactic. The program allows manufacturers to deliver product information to consumers at the point-of-purchase and to leverage the local retailer brand and store-specific prices to provide a call to action that draws attention to the featured brand and triggers a purchase decision. It focuses on managing a retail network, made up of over 22,000 store locations, for the purpose of providing at-shelf market access for consumer packaged goods manufacturers’ marketing programs.