The stock of Apple Inc (NASDAQ:AAPL) closed at $172.50 gaining 2.61% in the last trading session. This phone company has been working to increase its competitive edge in the market over the years. The iPhone 8 and X are some of the company’s latest inventions. Slice Intelligence is associated with a panel of about 5 million online shoppers. With Slice, it is possible to see the item level detail on what each of the shopper’s purchases.
Recently, Slice proceeded to publish its initial findings for the iPhone 8 and X and that was eventually measured against the iPhone 6, 6s and 7 families. That was in a bid to assess the performance of the latest iPhone pre-orders.
Looking at matters from the perspective that the data provided by Slice is accurate, it implies that Apple’s December quarter was a remarkable one. There are a number of variables in place and these make it pretty difficult to give a projection of how many iPhones Apple could sell in December.
The first variable is that the company’s latest device, iPhone X, was unveiled a month later than the rest of the devices. The second is about the current install base being higher. Third is the fact that both the iPhone X and 8 basically sell at higher prices.
However, there is a way to maneuver and make projections. For instance, in December 2014, the iPhone unit sales shot up to 90% from the September quarter. It is clear from statistics that the iPhone 8 production has been ramping and it goes without saying that indeed the iPhone 8 has been performing much better than what the other articles indicated. Tim Cook has recently been making statements and most of them seem to be pointing to the fact that the new iPhones are clearly performing pretty well.
Apple’s spokesperson opined, “We are not shocked about the fact that the initial iPhone 8 and X orders are currently outselling the iPhone 6.We have put so much into our latest devices in terms of the newest and impressive features.”