Tesla Motors Inc (NASDAQ:TSLA) CEO Elon Musk certainly takes pride in his work. The firm paraded two of its vehicles in San Francisco and Chicago this past weekend, showcasing a stunning paint job on each.
Tesla exhibited a colorful Model X in Chicago while the people in San Francisco feasted their eyes on a colorful Model S accompanied by another Model X. The images of the two separate parades have been circulating on social media showcasing a marvelous and colorful blend of art and machines. It attracted a large number of people, and it is not clear whether Tesla took advantage of the event to market itself or it was just a way for the firm to interact and reveal its fun side. If anything, it could be both.
Mr. Musk has previously spoken about the vehicles manufactured by his company with high regard. He believes that the Model X is the best car ever. Of course that is subject to debate since people have different preferences but either way, the company has become a symbol of fostering revolution in the automobile industry in the 21st century. When Mr. Musk purposed to launch a company that would make electric cars, his vision seemed impossible but alas it became a reality. It was also ideally timed because the world has been facing global warming concerns.
The automobile industry is responsible for a large proportion of pollution in the atmosphere due to emissions from combustion engines. There was thus a call for alternative sources of power for engines, and that is how Tesla came into the limelight. The company’s electric vehicles offer decent mileage that even rivals combustion engine. Other vehicle manufacturers have also started to adopt similar technology to make electric and hybrid vehicles. Tesla, however, plans to offer a comprehensive package to customers by offering solar energy solutions to homeowners aside manufacturing and selling electric vehicles. The company has received immense success and international recognition which is a good reason for Tesla to celebrate.