C21 Investments (CSE: CXXI) (OTC: CXXIF) has launched a new product called the Phantom Vape Pen.

The company says that the vape pen is designed to solve many industry challenges by “providing uniform viscosity, shelf stability, oil clarity as well as consistency of flavor and potency.”

Phantom Vape Pen

The Phantom Vape Pen is made by Phantom Farms, a clean green certified cannabis cultivator in Oregon.

Using the CCELL technology with Phantom Farms terpene-heavy CO2 + distillate extract formulation, the Phantom Vape Pen offers native flavor (terpene) retention, and consistent potency and vaporization experience, according to the company.

“Vaping is the main driver of concentrate sales, which are projected to reach $8.4 billion in USA sales by 2022,” Sky Pinnick, the chief marketing officer of C21, stated.  “Our strategy for the Phantom Vape Pen was to provide an affordable, superior product at a highly competitive price point helping to bridge the gap for flower traditionalists to high quality concentrates.”

The Phantom Vape Pen is now available at dispensaries throughout Oregon and will soon arrive in Nevada, C21 says.

C21 Betting Big on Cannabis Brands

C21 cultivates, processes, and distributes quality cannabis and hemp-derived consumer products in the U.S. The company currently owns Silver State Relief in Nevada and Eco Firma Farms, Pure Green and Phantom Farms in Oregon. In addition, the company is working to acquire Swell Companies in Oregon.

Meanwhile, C21 is in active discussions to acquire additional operations. The company believes that these developments will boost its capability to compete aggressively in the rapid growth of the cannabis industry and to grow revenue and EBITDA.