Lenox is working on enhancing the delivery of a steady stream of new products with all inclusive features. It is for this reason that it has chosen to use the Oracle Corporation (NYSE:ORCL) Commerce Cloud, which will facilitate the modernization of its omnichannel shopping experience. The company will be embracing a customized but personalized view of what should be seen by its customers who are particular in their preferences and shopping patterns.

Consumers are inspired by a more visual, intuitive shopping experience

The choosing of Oracle Commerce Cloud by Lenox was timely given its retail-rich functionality as well as its speed to market. Apart from wanting to feel empower with their shopping experience, consumers are also looking for faster access to new features and payment options.

This is exactly what Lenox is seeking to offer according to the corporation’s CIO Ravi Kurumety. He outlines, “Our focus is providing customers enduring luxury products and trend-setting brands with a fresh, engaging shopping experience. The cloud service allows Lenox to personalize customer promotions and deliver more effective search results.”

The delivery of innovation by Oracle Commerce Cloud

Oracle Retail’s Senior VP and General Manager Ray Carlin emphasizes that their partnership with Lenox will enable the delivery of a rapid deployment.

There are millions of fashion, grocery, and specialty retailers who use Oracle solutions to predict changes in the market. Apparently, the partnership comes in time for the peak trading season. Meanwhile, Kurumety echoes, Carlin’s sentiment citing support from the executive team and its ability to deploy Oracle Commerce Cloud in just about 6 months.

To date, Oracle Commerce Cloud has attained close to 25% progress in year-over-year mobile sales and there are all indications of much more to come. In the meantime, Oracle ’s stock closed at $45.56 a fall of $0.02 or 0.04%